Solo2Scale

Should you go solo?

Most assessments give you a yes or a no. Both are usually wrong.

This one gives you a starting dose: how many days a week you should go solo right now, the pattern to do it in, and the four things that have to be true before you add another day.

For most employed clinicians the honest answer is one day. That’s a beginning, not a rejection.

Start the assessment

16 questions, about four minutes. Free, and you get your result before we ask for anything.

Why I built this

I spent five days a week seeing twenty to thirty clients a day for $35 an hour.

Burning out wasn’t bad luck. It was always coming.

So I went out on my own, with no guidance and not much business experience, and made most of it up. I started in a single room, one day a week. That part worked.

Then I opened a second location half an hour across town, on a two-year lease, because I assumed two locations meant more clients. I was also renting rooms in two GP clinics on completely different terms. It was a mess, and it was expensive.

I spent thousands on courses and coaching trying to fix it. Most of it was vague, and none of it was built for someone at my stage.

I worked it out eventually. Built a practice with staff, ran it for years, and then left it to build something else. I’ve spent the last two years on HealthMate, a healthtech company.

That’s meant a lot of conversations with practitioners, and I keep hearing my own mistakes handed back to me. Same wrong turns, same expensive lessons, same good clinicians burning out on the way to something they could have reached far more easily. It’s the part I can’t leave alone.

Here’s what I’d want someone to have told me back then: you don’t have to resign to start, you don’t have to guess at the order, and the mistakes I paid to learn are all avoidable.

That’s what this is.

Who this is for

This is for you if:

  • You're employed and you've started wondering what the alternative looks like
  • You've gone out on your own recently and you're making it up as you go
  • You're solo and stuck, and can't tell whether the problem is pricing, marketing or capacity
  • You want to grow and don't know whether the next move is more days, a second room, or a first hire

It works whether you’re mobile, telehealth, in a clinic, or a mix, and whether you want three days a week on your own or five rooms and a team. It doesn’t push you toward a size. It helps you build the one you actually want.

This isn’t for you if:

  • You want someone to run your practice for you. This tells you what to do. You do it.
  • You're after a quick fix. The first meaningful change takes about twelve weeks.
  • You want to be told you're ready when you're not. The assessment will tell you to wait if waiting is the right call.

Unlike most of what’s out there, this doesn’t assume you already have a business running. It’s built for the part before that.

What it looks at

Six things decide the number.

Financial runway
How long you could go on reduced income. Only matters once you're giving up most of your employed pay.
Book portability
Whether the work follows you, or stays with the clinic.
Clinical confidence
Managing what walks through the door with nobody down the hall.
Business appetite
Marketing, admin, and asking people for money.
Life load
What you already carry, and whether there's genuinely room to add.
Motivation
Whether you're moving toward something or away from something. This one matters most.

The first 20

The full playbook is being built now. The first 20 people in get:

  • Founding member pricing, held for as long as you stay. Pricing isn’t set yet — you’ll see it before you decide anything.
  • A private channel where you can ask me things directly.
  • Two one-to-one sessions in your first year.
  • A say in what gets built next, in the order you need it.

The platform isn’t open yet and pricing isn’t final. Registering below puts you on the list and nothing more — no card is taken, no subscription starts, and you’re free to say no when you see the numbers.

No payment, and no price quoted yet. Nothing gets charged without you agreeing to it first. Places go in order of registration.

A word on the honest answers

Two results here aren’t a number of days. If your week is already full and solo days would go on top of it, you’ll be told to fix that first. And if every reason you’d leave is about your employer rather than about what you want to build, you’ll be told that too — because going solo does not fix a bad employer, and it usually makes it worse.